AN INTEGRATIVE METHODOLOGY FOR DEVELOPING STUDENTS’ COMMUNICATIVE COMPETENCIES IN AN INNOVATIVE EDUCATIONAL ENVIRONMENT

Abstract

This article provides a theoretical and methodological justification for an
integrative methodology aimed at developing students’ communicative competencies in an
innovative educational environment. Particular attention is given to enhancing students’
communicative activity, developing independent thinking, the ability to justify their viewpoints,
collaborate in teams, exchange ideas, and reflectively evaluate their own performance. The
pedagogical potential of integrating digital technologies and interactive teaching methods for the
purposeful development of communicative competencies is analyzed. The article highlights the
didactic potential of problem-based learning, debates, case study, collaborative learning, and the
flipped classroom approach. An integrative methodological approach is proposed to ensure the
systematic organization of students’ communicative activities, and its main structural components
and implementation stages are identified. The findings can serve as a methodological basis for
organizing learning activities in an innovative educational environment and for the purposeful
development of students’ communicative competencies.